The first time I tried Instagram, I need to have spent an hour going through all the different ways one can touch up a pictures. I tried a photograph against all the available filtration systems, with and without frames, and tested how i could share my posts through other social channels. It amazed me, too, how quickly I gained followers after a few days, and of course the social media strategist in me wondered how i could employ this neat tool for clients.
If you are not sure of Instagram, it is a software that works exclusively with mobile as a photo sharing program. seguidores no instagram Users may download the iphone app and post pictures — untapped or enhanced with filtration systems that offer the photos a retro look — to a public feed. As with most social networks, users can follow each other and like and inquire into pictures. While one can access Instagram nourishes through various websites, users can only add new photos through the iphone app.
Since launching in late 2010, Instagram can claim over 30 million new users and the interest of Facebook, which has bid to purchase the company for one thousand dollars. Numerous services that allow users to turn their Instagram photos into postcards, stickers, and magnets have likewise launched within the last two years, further solidifying Instagram’s influence in mobile.
As a business offering product or services, you may wonder how you can use Instagram to your benefit. The iphone app is used for sharing pictures, so naturally your first desire is to populate your feed with relevant photos and encourage likes and comments. The one challenge with Instagram is that one cannot link a photograph to another site, so you can’t count on it for site testimonials. You can, however, use the iphone app to get people involved in sharing your brand.
Instagram users, like Twitter users, may often tag the photos they distribute. One idea to promote your company would involve competitions where users can tag a themed photo according to your tournament rules. Not only have you branded yourself on the network, but you present the opportunity to go viral as followers of entrants recognise the tag and the feed.
It’s important to note, too, that Instagram may be built-into Facebook pages and multi-purpose Web applications. You can set up an Instagram bill on your Facebook page to pull in pictures with a specific hashtag, and encourage users to tag their photos so they really show. People who use Hootsuite, for example, can easily share Instagram photos through Facebook and Twitter profiles. Present the opportunity for people to share with you your photos — it tends to make a nice tournament that can go viral.
As people turn more to mobile application to communicate, your business needs to think beyond the box and use social media to reach people. Play with Instagram and see how it will also help you.